
Who we are
Perfumerías Aures
At Perfumerías Aures we believe that perfume is a form of art, an intimate expression of personality, and an invisible trace that leaves a memory. For decades, we have dedicated ourselves to selecting fragrances and perfumery products that convey elegance, character, and emotion.
We are a perfumery specialized in select brands and exclusive olfactory experiences, where tradition and sophistication coexist to offer a carefully curated, contemporary, and high-quality proposal.
A tradition that evolves
The story of Perfumerías Aures begins in 1967, when José Balanzat opened his first store in Playa de Palma.
From the very beginning, a passion for perfumery and a commitment to excellence shaped the company's path.
Over the years, Aures established itself as a benchmark in perfumery and cosmetics, adding some of the most prestigious brands on the market and expanding its presence to now include 10 points of sale in Mallorca and Menorca.
The arrival of a new generation has brought fresh momentum toward the future, keeping the founding values intact while embracing constant evolution, both in the in-store experience and in the services offered.
An experience that's also online
As part of this evolution, our online store was born
A digital space designed to bring the essence of Perfumerías Aures to the web. Through it, we offer a carefully curated, intuitive, and secure shopping experience, bringing our selection of fragrances and cosmetics closer to customers who value convenience without giving up expert advice and quality.
Our website is a natural extension of our physical stores: the same level of excellence, the same attention to detail, and the same passion for perfumery.
Our Philosophy
Our commitment is built on three fundamental pillars:
- Rigorous selection of exclusive brands and high-end perfumery products.
- Excellence in image, service, and experience, both in physical stores and online.
- Personalized service and competitive prices, backed by a highly qualified professional team.
We work every day to offer a unique, carefully crafted, and memorable experience, guiding each customer in choosing their perfect fragrance.
Perfumerías Aures. Tradition, elegance, and experience — now also online.

